The production was completed exclusively at UT by 150 students and dozens of faculty. The audio was recorded live and mixed in the Ferman Center for the Arts recording studio by Troy Cusson, music technology coordinator; the digital assets and title cards were created by the art and design department, led by Assistant Teaching Professor Luciana Gassett; and a promotional campaign was developed by students studying advertising and public relations. Aaron Walker, chair and associate professor in the Department of Film, Animation and New Media (FMX), and Destiny Greer, FMX staff assistant, served as the producers, with David Gudelunas, dean of the College of Arts and Letters, as executive producer.